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	<title>Magnitude Digital Blog</title>
	<link>http://www.magnitude.co.uk/blog</link>
	<description>The blog of magnitude digital creative agency</description>
	<lastBuildDate>Fri, 21 Nov 2008 16:55:02 +0000</lastBuildDate>
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		<title>To kill or not to kill (a client during the amends process) - that is the question?</title>
		<description><![CDATA[Amends are the thorn in every agencies side. 
The brick wall we all fight against at the end of every project. 
The things that make us question our sanity and ask ourselves: &#8216;wouldn&#8217;t life be simpler if I worked at Late Shopper?&#8217;
Why, we cry to the gods, does someone hire us for our expertise and [...]]]></description>
		<link>http://www.magnitude.co.uk/blog/all-the-latest-from-the-magnitude-client-services-team/to-kill-or-not-to-kill-a-client-during-the-amends-process-that-is-the-question</link>
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		<title>(slowly) the beast awakens</title>
		<description><![CDATA[   	 	 	
 	 	
Ok, I&#8217;ll admit it, as an avid Firefox user I have been the first to stick the boot into Internet Explorer in a question of standards. This level of arrogance is almost expected of me as a developer, which is why I was so surprised to find that [...]]]></description>
		<link>http://www.magnitude.co.uk/blog/all-the-latest-from-the-magnitude-development-team/slowly-the-beast-awakens</link>
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		<title>One table to rule them all? Unfortunately not.</title>
		<description><![CDATA[I&#8217;ve never been much of a fan of providing site users with a search box, there&#8217;s a thin line between valuable functionality and allowing users to avoid all meaningful content in favor of slamming your database with high traffic requests. For this and many other reasons I&#8217;ve never really explored past the surface of how [...]]]></description>
		<link>http://www.magnitude.co.uk/blog/all-the-latest-from-the-magnitude-development-team/one-table-to-rule-them-all-unfortunately-not</link>
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		<title>Are you credit crunchy nuts?</title>
		<description><![CDATA[The newspapers and digimags are filled with doom and gloom about the credit crunch and everyone from Seasick Steve to Starbucks are tightening belts and watching wallets. We&#8217;ve been discussing what this means for digital marketing. The answer should be; good news!
Digital marketing is by far the cheapest medium out there. You can reach your [...]]]></description>
		<link>http://www.magnitude.co.uk/blog/web-news/are-you-credit-crunchy-nuts</link>
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		<title>Another day, another dollar!</title>
		<description><![CDATA[It has been a good month for Magnitude with a fair few new account wins on the table&#8230;
]]></description>
		<link>http://www.magnitude.co.uk/blog/web-news/another-day-another-dollar</link>
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		<title>Whack it, Whack it good!</title>
		<description><![CDATA[The greatest game ever given to mankind since we last made a game has arrived! &#8220;Whack-a-Giraffe&#8221; has finally landed and is one of the most addictive but hardest games to play. It&#8217;s completely random so you can&#8217;t complain that you didn&#8217;t get the fabled Golden Giraffe, it just means you need to play it more!
Get [...]]]></description>
		<link>http://www.magnitude.co.uk/blog/web-news/whack-it-whack-it-good</link>
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		<title>Magnitude Rub Shoulders with Web Celebs In &#8220;New York! New York!&#8221;</title>
		<description><![CDATA[
After finding out about our double win at this year&#8217;s Webbys, myself (Steph), Jude and Sam aka Tony&#8217;s Angels thought it would only be polite to jet off and attend the internet&#8217;s most glamorous night of the year&#8230;The 12th Annual Webby Awards&#8230;in NEW YORK!&#8230;.it&#8217;s a tough job but someone&#8217;s got to do it.
It really was [...]]]></description>
		<link>http://www.magnitude.co.uk/blog/magnitude-public-relations/magnitude-rub-shoulders-with-web-celebs-in-new-york-new-york</link>
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		<title>How do you spend your spare time?</title>
		<description><![CDATA[Well I like to spend it doing web design and flash work whilst also watching telly and drinking beer. It may sound boring and geeky but, actually leave me alone. The current fruit of my labour is an interesting scrolling site:
www.greygorn.co.uk
I figure it&#8217;s a bit different, who says scrolling content always has to be vertical? no [...]]]></description>
		<link>http://www.magnitude.co.uk/blog/web-news/how-do-you-spend-your-spare-time</link>
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		<title>An egg by any other name</title>
		<description><![CDATA[I learnt an important lesson today. If there are no eggs, then there are no eggs. Life = that statement.
]]></description>
		<link>http://www.magnitude.co.uk/blog/web-news/an-egg-by-any-other-name</link>
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		<title>Let there be lite&#8230;.flash lite!</title>
		<description><![CDATA[This is my first blog, and it’s been a long time coming. I hope it’s worth it&#8230;
I’ve always been interested in Flash Lite but following Adobe’s recently press release I thought I’d  take another look.
For those in digital, Flash lite has been around for a while. For everyone else Flash Lite is a way of [...]]]></description>
		<link>http://www.magnitude.co.uk/blog/all-the-latest-from-creative-magnitude/let-there-be-liteflash-lite</link>
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